Logos usually appeared so that the buyer could distinguish the products of one company from another. For the consumer, the logo is a guarantee of quality, to which it is accustomed. For an entrepreneur (businessman), the logo is part of the company’s image. It is the task of an expert graphic designer that provides logo design services to facilitate mutual understanding of both parties.
Create a logo design that will be intuitive to the buyer. Basic requirements include simplicity, uniqueness or novelty of an idea. The goal is ease of perception, memorability.
Necessity of a logo for a brand or business
It is necessary to create a logo taking into account the peculiarities of my business, so that it is modern, moderately creative, conveys the difference from other similar companies – this is how a client sets his task.
A good logo design
A good logo is easy to read. When looking at him, the beholder has an association with the products offered. The logo can be placed on various media – it can be either a business card or an object that moves, and the perception of the logo should not be affected.
From time immemorial, people have been striving to express their individuality, for example, with the help of official seals, coat of arms of arms and other insignia.
Most of the logo creation services only follow the old tradition, doing it in a qualitative and new way.
The procedure for creating the logo:
- Filling in the brief.
- Approval of assignments, conclusion of an agreement, prepayment.
- Development of sketches (the number of sketches is indicated in packages).
- Adjustment of one sketch according to your wishes.
- Logo approval by the customer.
- Getting a vector logo file.
Work on a trademark requires professionals to understand the task, pedantry and good artistic taste. The ability to choose the right font combinations and color is also important. Your brand will become a symbol of trust for the customer. The price of developing a logo and corporate identity in any design studio is low. Based on their experience, we can say that the combination of price/quality is optimal.
Individuality can be a subject of corporate pride along with the quality of the product. Brands today compete with each other like never before. Trademarks literally bombard us from the moment we wake up to bedtime. Take a look in your refrigerator. On each product in company packaging you will see the logo of the manufacturer.
21st century social institutions and technologies are changing. However, people developing a corporate identity must create a sustainable personality for many years. This is what a customer invests in, hoping to get a quality end product.
Logo creation and price
The cost of developing a logo depends on the number of sketches and is listed on a website that it offers.
Corporate identity development price
The cost of developing a corporate identity depends on the number of elements. A list of corporate identity elements, indicating the development cost of each element, can be downloaded.
Logo as a key to brand success
Brand and logo are powerful intangible assets. People are able to literally fall in love with brands and believe in their advantage over others. Only “Apple”, which is considered a pioneer in the field of the latest IT solutions.
Any marketing task comes down to one thing – the effective work of the brand. The identity of the sign will help expand your business. Visual perception gives a person more information than other senses.
The task of the logo is to control the perception of the consumer. First of all, the form is always remembered. Then the color scheme is perceived. Some brands, such as Kodak, have patented their colors.
