Whether it is Marketing in Thailand or any other country, the influence of social media is huge. The different platforms of social media have changed the way people connect and interact with one another. The companies are also using these platforms to promote their businesses in a huge way.
Many Thailand online marketing agencies are using all the social media platforms to promote and increase conversions. But do you know the best and top digital agency focuses on Facebook advertising? Let us find out the answers. We will look at the superiority of Facebook ads based on three major parameters; it will help you understand why the best social media agency likes Facebook ads more.
Advertising
With the growth of Facebook, the successful influencer marketing agency Thailand is turning its attention to Facebook advertising. The sheer number of users makes it difficult to ignore this medium of advertising. This platform is used by small companies to the leaders of the industry.
In the third quarter of 2020, only Facebook made a revenue of $17 billion from advertising. It shows how even in a pandemic situation, it is the best mode to reach people. The user data available on Facebook helps to target the audience and create more leads.
The acquisition of WhatsApp and the introduction of Messenger give businesses more opportunities to reach and target the potential audience.
Engagement
The engagement rate in Facebook is defined as the percentage of users who have viewed a post and either shared, commented, liked, or reacted. So, the engagement rate is important since it shows how meaningfully your posts have impacted people. For users, it may not look important, but it is a golden opportunity for businesses to know the pulse of their potential buyers.
Hence, top digital agency all around the world gives more importance to a Facebook engagement score. Once the users scroll on the post and spend time reading and reacting to your post, it shows who are interested and gives a clear idea to target your marketing efforts.
Mobile Trends
Everyone uses a smartphone, and it is becoming more than a necessity for many people. Hence, it opens a wide opportunity to reach billions of people. Besides the Facebook app, it launched the Messenger app in 2013, and it has 1.3 billion users monthly.
It also acquired WhatsApp in 2014 and extended the users. The studies show that an average person spends at least four hours on their smartphones per day. The lion’s share of this time belongs to Facebook, Messenger, and WhatsApp usage. The usage of these three applications accounts for over 80% of the day.
Facebook is the most popular app considering all the users from worldwide. That is why the best digital agency looks into tapping this opportunity and grow the user base.
The points provided above give a clear picture of how it is different from other advertising media and why a business should give importance to Facebook Ads Agency.
