Regardless of your business scale, you must have adopted plenty of various approaches to communicate, such as phone calls, video conferencing, instant messaging, email, SMS, fax and social media. It has its benefits in the growth of your business, but all of these channels work in isolation to another which means, you’re already exhausted of handling it yourself if you haven’t hired a team for it. In order to organise your communication streams, you need to develop a Unified Communications strategy.
What are Unified Communications?
Unified Communications acts as a pipeline that brings all of your business communications to a single, centralised platform that will enable each channel to work together seamlessly, rather than working as different components patched together. Whether it’s a voice call, text, email, or even a custom chat tool used by your company, all of it will end up in your Unified Communications platform.
It is designed to integrate computer-related communication technologies like instant messaging and video conferencing with Voice over Internet Protocol (VoIP), which allows you to make and receive calls using the internet.
Why Do You Need Unified Communications?
Upgrading your current communication set up is a big step, but as a valued Unified Communications provider, Xigem Technologies Corporations has helped numerous clients to form and implement a Unified Communications strategy for their businesses and following are the benefits, those clients has reported back:
● Optimised Communications Routing
Conventionally, in low-fi communication setups the incoming phone calls and SMS will either move through your business landline or your cell phone. While Emails, messaging apps, and any other web chats you’re using will go through your internet connection. Lastly, any internal chat or message boards that you use will run over your intranet.
Such a mess will not only affect your productivity, but your business will also start losing customer credibility. Unified Communications provide you the facility to optimise your communication routes, according to your needs. It routes everything through the cloud, which provides resilience and flexibility to get the job done in a relatively less time, without any disorientation. Moreover, it makes it easier for clients and customers to get in touch with you.
● Hyper-mobility
It provides access to files via a wide array of electronic devices such as, laptops, smartphones, office desktop setups etc. It enables you to create and handle your office environment and work ethic from anywhere you please. Furthermore, the system can be expanded easily without adding complicated frills.
● Increased Productivity
Communicating features which enhance productivity like call info, call routing, and more, enables the staff to work more efficiently and tend to customer’s needs. For instance, web and video conferencing calls not only allow real-time interactivity, but also offer better collaboration. Delayed response times and long gaps between dislodged teams are also minimized.
● Reduced Costs
Unified Communications eliminates travel bills and it uses VoIP which cuts off line rental and maintenance costs. It does not require expensive on-site hardware equipment because Unified Communications server keeps everyone connected using the aforementioned communication features.
● Better Customer Service
As all the employees will have direct access to all the information they need in order to answer customer queries, they will be able to provide excellent customer service requiring minimal time.
● Elevated Efficiency
Everyone will always have access to the same data and information no matter what device they are using, which makes it easier to work together on a project. This will improve the efficiency and quality of work, delivered by your employees.
A small enterprise should consider implementing a Unified Communications strategy because It’s only a matter of time before Unified Communications becomes the norm for day-to-day office interactions.
