It is difficult to imagine a modern state that does not pay attention to the popularization of sports and its children’s segment in particular. The success of the future generation begins from a young age when children are instilled in perseverance, self-confidence, and equal opportunities are provided for the formation of a successful personality. Sponsorship and charity in sports is an important aspect that many Ukrainian and international brands pay attention to today.
The Parimatch Foundation is successfully developing its initiatives that make sport an effective tool for youth development. Patronage in sports allows the brand to find a common language with society since only such a dialogue allows building a socially responsible business. The company pays special attention to the development of children with disabilities. The latter can receive scholarships from the foundation, which are the best indicator that their results in sports are important, and the peaks achieved are just another step on the path to excellence.
Patronage in sports – how do modern foundations work?
This year alone, the company fund has provided scholarships to 30 young athletes who are between the ages of 11 and 17. Children from all over the country will be able to receive 5000 UAH. every month for the next year. Thus, the foundation shows that patronage in sports is the best way to ensure that sports development in our country and that the future generation can properly protect the interests of the country in international competitions, raising its prestige. You can learn more about the work of the fund at parimatch.foundation/en/. The Foundation regularly launches new initiatives that make our society more successful and attentive to the needs of others. Sponsorship and charity, which the fund is engaged in, every year become more large-scale and significant for the country as a whole.
This scholarship is paid to improve the conditions of sports training for laureates who are faced with the following diseases:
- violations of mental and physical development;
- hearing impairment;
- violations of the musculoskeletal system;
- visual impairment!
Complex illnesses have not broken the spirit of children who manage to show high achievements in disciplines such as biathlon, swimming, table tennis, or handball. Sports for children is becoming more accessible thanks to the foundation’s efforts to remove barriers to the development of children.
One of the directions in the work of the foundation is sports education for a coach. Training of mentors by modern standards allows improving the quality level of training of young athletes. For this, the foundation is developing a specialized program. If sponsorship and charity become common for brands like Parimatch, then in just a few years in the country and abroad, serious results will be achieved in this direction.